New flavours and fragrances are a driving force behind innovation in the food, beverage, household product, and cosmetic industries. At the same time, perception of flavours and fragrances involves complicated physical and mental processes.
Moreover, flavour and fragrance chemicals may affect products, even at extremely low concentrations. Therefore thorough sensory testing is indispensable in New Product Development in the areas of food, beverages, personal hygiene, cleaning & laundry products etc.
Different test protocols have been developed depending on project objectives. Valid and reliable test results are possible only when these protocols are strictly observed.
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